Marketing

How to take a leaf out of Google’s office design book

Google’s latest new office in Cambridge is a sight to behold. Reports suggest that it’s light, bright and open planning will help make it one of the most desirable places to work in the city of academia, if not the entire UK. But, how easy is it to introduce a …

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Marketing Analytics Software Market: Allows more proficient at their jobs and minimize the wastage of dollars

Marketing analytics is the practice of measuring, managing and analyzing marketing performance to maximize its effectiveness and optimize return on investment (ROI). In other words, we can define it as the process and technology that allow marketers to evaluate their success of marketing initiative. The growth of global marketing analytics software market has been accelerated by …

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Social Media Marketing is the best way to do digital marketing: An honest look

Social Media Marketing is connecting long lost friends, family members, relatives, and parents. Its popularity is fuelled by the desire to communicate. However, the desire itself is not a new one. The desire to communicate effortlessly with one’s friends, family and peers have been profound ever since means of public …

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